The posters are a takeoff on the famous poster of U.S. President Barack Obama, though the word "Hope" in the Obama poster has been replaced by the word "Rope" for Netanyahu. The posters of Netanyahu were taped up surrounding an old poster of incitement against former Prime Minister Yitzhak Rabin, in which Rabin was labelled a "traitor," and alongside them was stuck another sheet of paper reading: "This is called incitement..."