United Colors of Netanyahu

Translation / Interpretation / Caption Text

Curator's note: This poster is a take off on the United Colors of Benetton campaign. _______"I let out all my anger after the [Rabin] assassination," says Tartakover during a conversation in his home, in Tel Aviv's Neve Tzedek neighborhood, that also serves as his studio. "The end of the book includes the article by [Haaretz columnist] Ari Shavit, which I don't agree with, about my [1997] poster" - referring to the poster on which the words "We will not forget" appear on a photo of Yitzhak Rabin, while the slogan "We will not forgive" appears over Netanyahu's image. "I wasn't afraid to publish things that are critical of me as well. I don't know many people who produce a visual, and find themselves attacked by a major op-ed [also in 1997] in Haaretz." Another well-known work, which was supposed to appear in a 2006 exhibition in Jerusalem but was deemed too provocative, is a photo of the Netanyahu family on vacation in New York, surrounded by bodyguards, to which Tartakover added the words "United Colors of Netanyahu," as in the Benetton company's slogan.Source: Ha'aretzhttp://www.haaretz.com/weekend/week-s-end/the-man-behind-the-icons-1.387184Published 11:29 28.09.11
The man behind the icons

By Yuval Saar